The hotel experience inspired by Elle Macpherson

A union underpinned by luxury and wellness, WelleCo and W Hotels, W Melbourne and W Brisbane, are introducing The Welle Hotel experience, offering consumers across Australia a premium stay inspired by supermodel Elle Macpherson’s sleep routine. 

The Welle Hotel experience, available to book from 29 January 2024 at W Melbourne and W Brisbane, will enhance the luxurious rooms with curated products and tailored experiences. These include WelleCo’s latest release, The Evening Elixir, two Robert Gordon mugs, two Slip Silk Sleep Masks, and a private session with WelleCo formulator and naturopath Dr Simoné Laubscher. 

“The W Hotels, W Melbourne and W Brisbane have an entire level dedicated to restoration and rejuvenation, helping you invest in your mind and body while away from home, making them the perfect partner for WelleCo,” said WelleCo founder Elle Macpherson. 

The partnership celebrates the launch of WelleCo’s latest ingestible beauty product innovation, The Evening Elixir, a nourishing and transformative hot chocolate. 

The Evening Elixir is WelleCo’s first foray into sippable skincare. It is an antioxidant-rich beauty solution that encourages rest and relaxation while boosting collagen formation for the ultimate in healthy, glowing skin from within.  

Formulated for radiance, The Evening Elixir is an expertly crafted synthesis of magnesium, natural vitamin C and niacin that rests in a feel-good cacao, passionflower, chamomile and lavender blend.

“The Evening Elixir is a critical companion for women on the go and the perfect accompaniment for a stay at W Melbourne,” said Elle. 

“It’s called beauty sleep for a reason. When we rest, our bodies have time to recharge and adequately repair any damage we’ve done throughout the day – damage that can make us look older and feel less than our best. A restful sleep helps repair and rejuvenate our skin, and The Evening Elixir maximises the benefits to our skin from within.” 

Elle is in Australia this January, her first visit home in almost four years.

“We’re always creating new ways for our guests to maximise with us. Partnering with WelleCo opened up an exciting opportunity to offer our guests a restorative experience, helping them find balance as they set forward on the new year ahead,” said Beckie Mitchell, Director of Marketing, W Melbourne. 

The Welle Hotel package will be available to book from 29 January 2024, with guest stays available until 2 March 2024. 

The first ten bookings will receive complimentary remote consultations with WelleCo formulator and naturopath Dr Simoné Laubscher and 25% off their next WelleCo order. 

W Hotel room bar

Living Room Bar BY Night © W Hotel

W Brisbane

Affording expansive views across the Brisbane River to South Bank and Mount Cooth-tha, the luxury hotel will offer 312 stylish guestrooms, including 29 suites, two ‘Wow Suites’ and the ‘Extreme Wow Suite’, the W brand’s modern take on a Presidential Suite.

Signature comforts will enhance the guestroom experience, including the plush W bathrobe, Bliss amenities, W Mixbar, the famed W bed, and state-of-the-art technology including Bowers & Wilkins Bluetooth speakers, and 55-inch LED TVs. Complimentary WiFi ensures guests are always connected.

AWAY Spa Relax Station

AWAY Spa Relax Station © W Hotel

Three dynamic bars create a thriving local scene

W Brisbane’s signature restaurant, The Lex channels the verve and spirit of New York City, the birthplace of W Hotels. The menu reflects a classic grill found in the distinct neighborhoods of the City That Never Sleeps but with a uniquely Brisbane flavour.

While ‘The Living Room’ hotel lobby evolves from a serene spot to relax or meet during the day to a lively hub in the evening with a dedicated DJ booth, or guests can re-charge poolside at the WET Deck with a swim, an Aussie barbecue and a range of smoothies.

WETDeck © W Hotel

WETDeck © W Hotel

At the hotel’s AWAY Spa guests can detox with a sublime massage

The W Brisbane spa boasts relaxation pods, vitality pools, experience showers and salt inhalation chambers will leave guests feeling rejuvenated. Guests can keep fit 24 hours a day in the ultra-modern FIT gym with the latest equipment by TechnoGym.

The W brand’s renowned ‘Whatever/Whenever’ service philosophy, will ensure guests have access to whatever they want, whenever they want it (within legal boundaries of course!), at the push of a button.

W Brisbane © W Hotel

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