The NSW Government together with Destination NSW and Caravan and Camping Industry Association NSW (CCIA), have launched a new joint digital campaign to promote caravan and camping holidays in the State.
With a particular focus on families and young adults, the campaign aims to encourage holiday makers to experience the great outdoors of Regional NSW, promoting a range of affordable and accessible experiences, from beachfront to bush, at over 900 Holiday Parks.
“We have amazing holiday destinations on offer and our members cater to the needs of today’s travellers with all the products, facilities and entertainment they need for a perfect holiday from pitching a tent in a campsite, to touring in the latest RVs, or staying in luxury cabins,” CCIA Executive Officer, Lyndel Gray said.
The joint campaign will run until the end of June this year, and hopes to grow the number of visitors to NSW.
“Australians have a great tradition of caravan and camping holidays and NSW leads the way, claiming more than 35 per cent of domestic caravan and camping visitors nationally, which equates to more than 2.2 million visitors each year, and we hope to further grow that number with this campaign,” Destination NSW Chief Executive Officer, Sandra Chipchase said.